Curriculum Structure
1st Semester
| Content: | Preparatory introduction courses to the basics of economics, including application–oriented cases from service practice. Strategic and operative direction of a company and/or service organisation. |
| Result: | After the 1st semester, a company´s strategic and operational dimensions in the service area have been described and structured for the students. |
| Skills: | Management skills are the basis required for leadership competences. |
2nd Semester
| Content: | Operative implementation in the service business. |
| Result: | By the end of the 2nd semester, a service organisation can be planned as a theoretical framework and it can be operated and aligned with the company´s mission. |
| Skills: | The skills module primarily imparts the set of values required for positioning the company in its social context. |
3rd Semester
| Content: | Increasing efficiency, customer orientation |
| Result: | After the 3rd semester, participants will be able to design a service organisation in detail and to optimise the organisation to meet customer requirements and manage economic constraints |
| Skills: | The skills module of the 3rd semester imparts creativity techniques for services and supporting skills for the successful management of customer negotiations. |
4th Semester
| Content: | International and intercultural requirements |
| Result: | After the 4th semester, the participants will be able to develop and effectively position international service organisations strategically. |
| Skills: | The intercultural training provides the basis for cooperating with, and leading, international teams. |
